VISION

MyPhone, the pioneering Filipino mobile communications company, envisions itself to be the most respected and preferred multimedia products and services company promoting pride, dignity, and a sense of nationalism in every Filipino through technology and innovation which meaningfully contribute to nation-building. 

MISSION 

To empower and dignify every Filipino by providing access to mobile communication and multimedia technology through quality and affordable products and services. 

To continuously develop a globally competitive home-grown brand through the innovation of its products and services resulting from extensive research and development efforts. 

To establish collaborative linkages with various partner institutions as means for timely and relevant business and technological development while advocating the standards of ethical business practices. 

To recognize, nurture, and celebrate Filipino craft and ingenuity by fostering a working environment supportive of and responsive to the Filipino workforce, serving as an enabler of constant self-improvement, dignified work, and pride. 

To be consistently at the forefront of promoting Filipino talent, culture, and everything beautiful about the Philippines and its people through our core business with the synergy of its stakeholders towards a Filipino-driven and Filipino-centric nation-building.